By Bryan W. Mattimore
Offering a number tips, concepts and stories to assist company humans faucet hidden artistic strengths, this booklet permits readers to creatively remedy quite a lot of office concerns through explaining tips to: comprehend the inventive procedure; realize their very own inventive talents; use the inventive innovations of such geniuses as Walt Disney, Albert Einstein and Leonardo Da Vinci; practice artistic thoughts to place of work concerns; and facilitate inventive or "brainstorming" periods.
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Additional info for 99% Inspiration: Tips, Tales & Techniques for Liberating Your Business Creativity
It is sold with the understanding that the publisher is not engaged in rendering legal, accounting, or other professional service. If legal advice or other expert assistance is required, the services of a competent professional person should be sought. Library of Congress Cataloging-in-Publication Data Mattimore, Bryan W. 99% inspiration : tips, tales, and techniques for liberating your business creativity / Bryan W. Mattimore. p. cm. Includes bibliographical references and index. ISBN 0-8144-7788-7 1.
These real-world objects are symbols for anything you want them to be. " "Yes! And I just thought of something else, too! This is exactly how many of the great inventors did it. Think about Newton! What led him to his discovery of gravity? And Watt with the steam engine: It was his mother's steam kettle. And Archimedes' eureka experience in the bathtub: Archimedes realized he could use the principle of water displacement to determine if the king's crown was made of pure gold because of lowering his body into the water!
Gordon and Poze designed an ingenious experiment (much like the objects-as-birds) to test the interactions of these parts of the mind. ) An interesting element of the research methodology was that the subjects were also asked to describe, out loud, the thoughts and feelings they were experiencing as they tried to find an appropriate analogy. The key finding of the research was that as subjects concentrated on the features of the electrical outlet while simultaneously looking for an analogy they discovered after a time that their image of the electrical outlet became less distinct.
99% Inspiration: Tips, Tales & Techniques for Liberating Your Business Creativity by Bryan W. Mattimore